I'm sure all of you have been searching for something on Google and the 1st couple results look something like the results I pictured above. What are these? Well, these are Google Search Ads. Google Search ads are a great form of digital marketing, but like everything...

Keyword research is one of the building blocks of search engine optimization, and without it, your SEO efforts could be drastically misplaced. Therefore, it's very important to understand how to get started with keyword research so your SEO campaigns are actually...

Programmatic media buying might sound like a scary, technical term, but don't worry; Luke Hyde is here to help shed some light on the subject. Behind this digital marketing jargon is a very powerful tool for businesses in Michigan, so buckle up and make sure to read...

Search Engine Optimization is among some of the most important digital marketing disciplines and for good reason. SEO allows an individual to increase the organic rankings for a website or individual webpages. There are two subcategories of SEO: onsite and offsite...